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Dynamo Directive Delivers New Logo and Website Refresh for the American Board of General Dentistry

January 2, 2025
Dynamo Directive has successfully revamped the American Board of General Dentistry's branding with a refreshed logo and new website. The new site is designed to offer seamless navigation and accessibility across all devices.

Dynamo Directive is happy to announce the successful completion of a comprehensive logo refresh and website redesign for the American Board of General Dentistry (ABGD). Undoubtedly, the new branding reflects ABGD’s mission to uphold the highest standards of general dentistry in the United States. These updates should enhance the user experience for dental professionals and the general public alike.

Furthermore, the new ABGD logo incorporates modern design elements while honoring the board’s history and commitment to excellence in general dentistry. The clean lines, a sleek color palette, and an updated iconography embody professionalism, innovation, and trust—values aligned with the ABGD name.

Key Features of the Logo Refresh and Website Redesign
  • Modernized Logo: The refreshed logo features a contemporary design that is both approachable and authoritative. It reflects ABGD’s forward-thinking approach!
  • Enhanced Website Functionality: ABGD’s new website boasts improved navigation, a streamlined interface, and user-friendly features. Thus, it allows dental professionals to easily access certification information, continuing education resources, and exam details.
    This involves updating all the forms from plain PDF forms to now more functional fillable PDF forms.
  • Mobile Optimization: In keeping with modern web standards, the new ABGD website is fully optimized for mobile devices, ensuring a smooth experience across all platforms.
  • Improved User Experience: The website redesign focuses on seamless navigation and easy access to key information. Whether users are dental professionals or members of the public, the platform offers clear, direct pathways to the most sought-after content.

“This collaboration between ABGD and Logo Dynamo is an exciting step in ensuring that the Board’s digital presence remains as credible and forward-thinking as its reputation in the field of dentistry.”

Catherine Fortel, Founder & Strategic lead, Dynamo Directive
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Vanessa Rojas

Creative Director

Vanessa oversees the visual creative direction for Dynamo Directive, including brand systems, graphic design, video editing, and multimedia storytelling. She manages social media content production and ensures cohesive, high-quality visual execution across all platforms, reinforcing brand consistency and engagement.

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Karli Lyons

Director of Digital Operations

Karli leads the digital infrastructure, SEO frameworks, analytics, automation strategy, and AI-driven innovation initiatives within Dynamo Directive. She ensures digital systems run efficiently and align with strategic objectives. Karli also contributes to video production strategy, digital integrations, and technical workflows that support scalable marketing operations.

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Nina Anthony

Director of Marketing & Operations

Nina manages Dynamo’s operational structure, marketing processes, and campaign execution. Her expertise in logistical coordination, workflow optimization, and cross-functional oversight ensures that initiatives are executed efficiently and consistently. She supports both internal and client-side operational excellence.

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Catherine Fortel

Founder & Strategic Lead

I grew up in server rooms. My father worked in IT, and I spent my childhood marveling at how systems work beneath the surface. That curiosity never left.

I started Dynamo Directive because I am drawn to what lies beneath: what makes a person, a business, or a brand genuinely unique.

My background spans IT, digital design, a degree in marketing psychology, and business strategy. Every engagement is as much about the person behind the brand as the brand itself.

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