Case Files
Chemistry Call
La Mamma makes artisanal gelato and sorbet from scratch, using sustainable, responsible methods. Their website needed to do one thing well: make people crave it. We built a fast, mobile-friendly site designed around what actually sells – the product itself.

A website as handcrafted as the gelato itself.

CLIENT
La Mamma Italian Gelato & Caffé
INDUSTRY
Consumer & Retail
ENGAGEMENT
Website Design & Hosting
RELATIONSHIP
Ongoing hosting & maintenance

Simple design. Every flavor doing the talking.

We kept the design simple on purpose – lots of product photography, a flavor gallery, and video that let the gelato itself carry the page. Backed by fully managed, high-speed hosting, the site loads fast, which matters as much for customers as it does for search rankings.
What We Discovered

A product that sells itself, if the site gets out of the way:

  • Handcrafted, made-from-scratch gelato and sorbet with real visual appeal
  • A commitment to sustainable, responsible production worth highlighting
  • A need for speed and simplicity over anything flashy or complex
What Changed

A site built to showcase, not distract.

  • Created a flavor gallery and carousel to spotlight the product
  • Delivered a responsive, mobile-friendly design
  • Backed the site with high-speed, fully managed hosting
The Outcome

A fast, craveable site that performs:

  • A visually-driven site that makes the product the hero
  • Fast load times that support both customer experience and Google ranking
  • A simple, mobile-friendly design that's easy to browse in-store or on the go

There is a version of this page with your name on it.

Every engagement starts the same way, with a conversation about what is actually going on rather than what the brief says. If you recognized something of your own company in this file, that is usually the signal. Twenty minutes on a call and we can tell you whether there is something here worth going after.

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Vanessa Rojas

Creative Director

Vanessa oversees the visual creative direction for Dynamo Directive, including brand systems, graphic design, video editing, and multimedia storytelling. She manages social media content production and ensures cohesive, high-quality visual execution across all platforms, reinforcing brand consistency and engagement.

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Karli Lyons

Director of Digital Operations

Karli leads the digital infrastructure, SEO frameworks, analytics, automation strategy, and AI-driven innovation initiatives within Dynamo Directive. She ensures digital systems run efficiently and align with strategic objectives. Karli also contributes to video production strategy, digital integrations, and technical workflows that support scalable marketing operations.

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Nina Anthony

Director of Marketing & Operations

Nina manages Dynamo’s operational structure, marketing processes, and campaign execution. Her expertise in logistical coordination, workflow optimization, and cross-functional oversight ensures that initiatives are executed efficiently and consistently. She supports both internal and client-side operational excellence.

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Catherine Fortel

Founder & Strategic Lead

I grew up in server rooms. My father worked in IT, and I spent my childhood marveling at how systems work beneath the surface. That curiosity never left.

I started Dynamo Directive because I am drawn to what lies beneath: what makes a person, a business, or a brand genuinely unique.

My background spans IT, digital design, a degree in marketing psychology, and business strategy. Every engagement is as much about the person behind the brand as the brand itself.

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