Mary & Martha House provides emergency and transitional housing to homeless women and domestic violence survivors, helping them secure employment and permanent housing. Since 2017, we’ve built and maintained a website designed around their reality – a clean, reassuring digital front door for women in crisis, and an easy way in for donors, volunteers, and the community that keeps the mission funded.

A site designed around what safety actually requires.

CLIENT
Mary & Martha House
INDUSTRY
Nonprofit & Mission-Driven
ENGAGEMENT
Website Redesign, Multi-Page Intake Forms & Ongoing Hosting
RELATIONSHIP
Since 2017, ongoing

Built to be a safe place before it's anything else

For a client base defined by crisis, the site had to do more than look good – it had to feel safe. We built a clean, modern design with visuals chosen to speak to a predominantly female client base, separated clearly into sections that inform, encourage, and reassure. An emergency escape button lets a visitor instantly leave the site and clear their visit history – a critical safety feature for anyone browsing while not alone. Multi-page intake forms let women apply for shelter directly through the site, while clear donate and volunteer pathways keep the community engaged in the mission.

What We Discovered

A mission that needed a site as reassuring as it is functional:

What Changed

A site rebuilt around trust, access, and safety.

The Outcome

A digital front door built for someone in crisis:

"Nine years of trust, still going strong."

Dynamo Directive has been great to work with. The team ensures our website is running smoothly and our monthly newsletter is going out to our followers. They recently updated our website and we couldn't be happier with the upgrades. Thank you, Dynamo Directive!
Bill Chini

Executive Director, Mary & Martha House

There is a version of this page with your name on it.

Every engagement starts the same way, with a conversation about what is actually going on rather than what the brief says. If you recognized something of your own company in this file, that is usually the signal. Twenty minutes on a call and we can tell you whether there is something here worth going after.

Vanessa Rojas

Creative Director

Vanessa oversees the visual creative direction for Dynamo Directive, including brand systems, graphic design, video editing, and multimedia storytelling. She manages social media content production and ensures cohesive, high-quality visual execution across all platforms, reinforcing brand consistency and engagement.

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Karli Lyons

Director of Digital Operations

Karli leads the digital infrastructure, SEO frameworks, analytics, automation strategy, and AI-driven innovation initiatives within Dynamo Directive. She ensures digital systems run efficiently and align with strategic objectives. Karli also contributes to video production strategy, digital integrations, and technical workflows that support scalable marketing operations.

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Nina Anthony

Director of Marketing & Operations

Nina manages Dynamo’s operational structure, marketing processes, and campaign execution. Her expertise in logistical coordination, workflow optimization, and cross-functional oversight ensures that initiatives are executed efficiently and consistently. She supports both internal and client-side operational excellence.

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Catherine Fortel

Founder & Strategic Lead

I grew up in server rooms. My father worked in IT, and I spent my childhood marveling at how systems work beneath the surface. That curiosity never left.

I started Dynamo Directive because I am drawn to what lies beneath: what makes a person, a business, or a brand genuinely unique.

My background spans IT, digital design, a degree in marketing psychology, and business strategy. Every engagement is as much about the person behind the brand as the brand itself.

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