Engagements

How deep do you want to go?

Two signature points of entry. One methodology. The depth of the work is yours to choose.

Choose your engagement.

Engagement I

A focused, high-impact engagement.

The Diagnostic

  • We score every public surface you have, then sit down for the SCIF: a focused, five-zone discovery session where the real positioning surfaces. Delivered as The Map: a deployable tool that names each asset, shows why it is powerful, and tells you exactly where to put it.

Engagement II

The Directive

The full five-phase agency engagement.
  • Everything in your Map, activated and built - identity, website, content, social, founder presence - scoped to exactly what the Map calls for. No fixed packages. The Map sizes the work, from a focused build to a full transformation.

The Methodology

The SCIF Session

The methodology that powers both engagements.
  • One session. Five zones. Complete confidentiality. Where the real positioning surfaces, before any work begins.
Single Operations

Have your own Directive?

Not every engagement is signature. We also take on individual brand, creative, digital, and content projects – one target, one deliverable.
Creative Direction & Visual Storytelling

Logo, identity, and creative that reflects the level at which you operate.

Digital Experience

Websites, systems, SEO, and digital presence built for clarity and growth.

Executive Branding & Thought Leadership
Founder voice, content strategy, and messaging that is clear and credible.

Every brand that feels real started with the truth.

They just needed to be discovered.

Vanessa Rojas

Creative Director

Vanessa oversees the visual creative direction for Dynamo Directive, including brand systems, graphic design, video editing, and multimedia storytelling. She manages social media content production and ensures cohesive, high-quality visual execution across all platforms, reinforcing brand consistency and engagement.

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Karli Lyons

Director of Digital Operations

Karli leads the digital infrastructure, SEO frameworks, analytics, automation strategy, and AI-driven innovation initiatives within Dynamo Directive. She ensures digital systems run efficiently and align with strategic objectives. Karli also contributes to video production strategy, digital integrations, and technical workflows that support scalable marketing operations.

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Nina Anthony

Director of Marketing & Operations

Nina manages Dynamo’s operational structure, marketing processes, and campaign execution. Her expertise in logistical coordination, workflow optimization, and cross-functional oversight ensures that initiatives are executed efficiently and consistently. She supports both internal and client-side operational excellence.

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Catherine Fortel

Founder & Strategic Lead

I grew up in server rooms. My father worked in IT, and I spent my childhood marveling at how systems work beneath the surface. That curiosity never left.

I started Dynamo Directive because I am drawn to what lies beneath: what makes a person, a business, or a brand genuinely unique.

My background spans IT, digital design, a degree in marketing psychology, and business strategy. Every engagement is as much about the person behind the brand as the brand itself.

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